For a network of hair salons, we connected online voucher sales with redemption at the branches. Customers buy a voucher in an e-shop and redeem it at any branch using a QR code.
Online sales of own vouchers
Customers choose a voucher in a simple e-shop, add a dedication and pay online straight away.
Connected purchase and redemption
The electronic voucher is found by its QR code at the till of any branch, regardless of where it was bought.
Visibility of sold vouchers
Administrators see each voucher’s sale, redemption and the service it was used for.
The client needed to make the administration of hair-salon vouchers clearer and connect their purchase with redemption.
Across a network of branches, customers wanted to redeem a voucher at a different branch from the one where it was bought, creating different salon variants and complex records.
After analysis, we found that both voucher sales and redemption could be digitally automated.
A simple e-shop allows a dedication to be added and payment made online; the electronic voucher is quickly found through a QR code and connected to the till regardless of where it was bought.
Own vouchers can be offered in the same way for both services and goods.
Customers wanted to redeem a voucher bought at one salon at a different branch, so individual salons used different voucher variants. Records were complex, and it was hard to tell where a voucher had been sold and whether it had already been redeemed.
Customers buy a voucher in a simple e-shop, add a dedication and pay online. At any branch, staff find the voucher by its QR code and redeem it through the till, while administrators see sold and redeemed vouchers, the services used and voucher validity.
Online vouchers follow each voucher from sale in the e-shop through redemption at any branch to the service used. The administration also allows the validity of an already sold voucher to be set.
The customer chooses a voucher in the salon’s simple e-shop, adds a dedication and pays online. The result is an electronic voucher with a QR code, which can be given as a gift or redeemed at any branch in the network. The sold voucher then appears in the overview of sold vouchers in the administration.
Staff at the branch look up the voucher by its QR code, and the electronic voucher is connected to the till. It does not matter where the voucher was bought. The redemption is recorded in the overview of redeemed vouchers together with the service the voucher was used for, so records stay unified across the whole salon network.
The online environment shows sold vouchers, redeemed vouchers and the services the vouchers were used for. The validity of each sold voucher can also be set there. Administrators therefore have an overview of a voucher’s whole journey in one place, from the sale in the e-shop to redemption at a specific branch.
Validity is set for each sold voucher directly in the online administration, including after the voucher has been sold. Because purchase and redemption are connected, all branches work with the same voucher data, including its validity. This removes the different voucher variants for individual salons that previously made records complicated.